[Garrett Miller]

I am excited Tloponline is up and running. I am just starting out in the mortgage industry as an MLO having just passed my NMLS. I want to establish a presence online to help generate leads and build connections. The only resources or tools that I know of to do this are LinkedIn and Zillow. What other tools, platforms or sites would be good for me to start using regularly to help my career growth?

[WorkSmart]

Hello, Garrett. Want to know an underserved platform to assist and make connections? It sounds crazy, but check out Reddit. Thousands of young users looking to buy homes, asking a plethora of question on subreddits such as the /RealEstate subreddit. I’ve made a lot of friends on that subreddit. Although I have not generated a lead, I’ve casted my lines in the water. One helpful conversation with one person could lead to 1-4 loans down the road!

[amaclagan]

Hi Garrett, Your best bet is to compile a list of realtors in your area and start calling them. Building up a solid book of referral partners will make your career as a MLO very lucrative. Listen to TLOP episode 184: The 12 Week Challenge Redux. Its hands down one of the best episodes.

[Dustin Owen]

Check out Experience.com or Birdeye for managing your reviews and getting those reviews posted to your social sites. On-line lead gen is a massive up-hill battle. You are fighting LendingTree, Zillow, Rocket, Better etc and their massive ad budgets. Of all the mortgage millionaires I know personally, they did so by becoming their community’s expert and built out a network of clients, past-clients and referral sources who all consistently bring them new business. Oh…and they do an awesome job and are true advisors 🙂

[Author]

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